Steve Jobs introduces original MacBook Air & Time Capsule Macworld SF (2008)

Transcript

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   Welcome back to Mac and PC.

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   Hello I'm a Mac and I'm a PC.

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   I can't believe 2007's over PC.

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   It was a great year though huh buddy?

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   Not really.

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   What do you mean?

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   I came out with Vista that didn't work very well.

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   Some people were downgrading to XP.

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   Meanwhile you come out with your new operating system Leopard.

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    Oh, the iPhone. I almost forgot the iPhone.

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    Right.

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    It was a terrible year.

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    But next year, looking forward to the future,

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    2008 is going to be the year of the PC.

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    That's a great attitude, PC. What do you got planned?

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    What are you gonna do?

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    I'm just gonna copy everything you did in 2007.

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    Thank you.

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    Thank you. Welcome to Macworld.

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    Thank you.

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    Welcome to Macworld 2008.

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    We've got some great stuff for you.

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    There's clearly something in the air today.

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    But before we dive into all of that,

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    I just wanted to take a moment and look back to 2007.

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    2007 was an extraordinary year for Apple.

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    Some incredible new products.

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    The amazing new iMac, the awesome new iPods,

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    and of course the revolutionary iPhone.

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    On top of that, Leopard and all of the other great software we shipped in 2007.

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    It was an extraordinary year for Apple,

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    and I want to just take a moment and say thank you.

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    We've had tremendous support by all of our customers and we really really

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    appreciate it so thank you for an extraordinary 2007.

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    Thank you.

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    So I've got four things I'd like to talk about with you today. So let's get

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    started. The first one is Leopard. I'm thrilled to report that we have

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    delivered over five million copies of Leopard in the first 90 days.

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    Unbelievable. It is the most successful release of Mac OS X ever.

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    And what this has resulted in is almost 20% of the Mac OS X installed base is now upgraded to Leopard.

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    This is unprecedented in the first 90 days for both us and, of course, the industry.

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    So we're really, really thrilled by this.

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    And the press has been very kind too.

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    It's been a critical success as well as a commercial success.

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    In my view, Leopard is better and faster than Vista.

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    Walt Mossberg, a man of few words.

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    Leopard is powerful, polished, and carefully conceived.

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    David Pope, The New York Times.

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    With Leopard, Apple's operating system widens its lead,

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    aesthetically and technologically, Ed Begg USA Today.

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    And it's by far the best operating system ever written

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    for the vast majority of consumers, right?

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    Ed Mendelsohn, PC Magazine.

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    So in addition to getting great critical reviews,

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    Leopard has really been well received by our developers.

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    And one of the things that's being announced today

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    today is Microsoft is now shipping Office Mac 2008, their latest version of Office.

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    And this is the last big app to go native on Intel.

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    So we're finally there. All of the big apps now are native on Intel.

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    Thank you Adobe, thank you Microsoft, all the apps native on Intel.

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    So we're pretty thrilled.

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    So in Tiger, we have a bunch of great new features as you know.

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    And one of them is Time Machine.

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    Time Machine is really great because it can automatically back up all your files.

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    And save them to a hard disk.

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    And as you know, the way Time Machine works is you take an external hard drive and plug it into your computer.

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    And everything else is automatic.

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    It works great.

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    If you have a notebook though, you're constantly plugging in that hard drive and unplugging it.

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    and you're in places where you forgot to bring that hard drive

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    and you want to get a backup,

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    you wish that you didn't need that wire, right?

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    You wish it was like this.

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    Well, today we're introducing a companion product to Time Machine.

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    It's going to do away with that wire forever.

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    It's called Time Capsule.

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    What it is, it's really clever, it's a backup appliance.

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    And what it has in it is an Airport Extreme base station,

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    a full Airport Extreme base station, and a hard drive.

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    So it's got 802.11n wireless networking,

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    the most advanced Wi-Fi networking available,

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    and it's got a server-grade hard drive in it.

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    So it's very reliable.

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    And these two things together make up Time Capsule.

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    And as you can see, it's a full Airport Extreme base station

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    with all the ports in the back.

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    Really nice.

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    And so you can back up your notebook wirelessly to Time Capsule.

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    As a matter of fact, you can back up all the Macs in your house,

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    whether they be notebooks or desktops,

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    wirelessly to one Time Capsule.

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    Just literally plug it in, turn it on,

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    and enable time capsule or time machine on all your Macs,

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    and that's all you have to do.

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    It's really wonderful.

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    We're going to sell time capsule in two versions.

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    One with a 500 megabyte drive inside it,

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    and one with a terabyte drive inside it.

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    The 500 gigabyte drive model is going to cost just $299.

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     And the terabyte model is going to be just $499.

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     These are very aggressive prices because we want people backing up their content.

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     And Time Capsule is going to ship in February.

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     It's the perfect companion product to Time Machine.

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     We've got an ad running on Time Machine.

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     I hope you've seen it, but if you haven't, I'd love to run it for you now.

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     Hello, Mac.

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     What's with all the U's?

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     Oh, yeah, this is my new backup feature, Time Machine.

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     Oh.

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     It automatically makes copies of me every hour.

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     So if I accidentally delete a file, I can always find it.

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     Exactly. Plus it's part of Leopard, so it comes on every Mac.

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     Hmm. I have to say, Mac, that's pretty awesome.

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     Thanks, PC.

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     Yeah, thanks, PC.

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     Oh, thanks, PC.

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     Thanks, PC.

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     Yeah, thanks, PC.

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     Okay.

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     You're welcome, all of you.